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A look from Zimmermann's <a href="http://us.zimmermannwear.com/brand/swim-campaigns-usa/swim-us-1">latest</a> swim campaign
A look from Zimmermann's latest swim campaign

Thirteen Places to Shop for Bathing Suits in New York City

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A look from Zimmermann's latest swim campaign

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Second in difficulty only to denim is bathing suit shopping—and finding a store with a decent selection and non-offensive lighting in New York City is tough. Fortunately, there are a handful of great stores that get the tough job done. We've rounded up thirteen of them for all your swim-related needs: whether you're in the market for a figure-flattering one-piece, a teeny-weeny two-piece, or just something that simultaneously fits your top and your bottom.


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Everything But Water

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When it opens on May 18th, Everything But Water's first NYC store will carry favorites like Mara Hoffman, L*Space, Letarte, Natori, Lisa Marie Fernandez, Zimmermann, and more. Bonus: you can set up a fit consultation with one of their pros. [Photo]

Calypso St Barth

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It doesn't get much beachier than Calypso St. Barth, where elegant caftans hang alongside pastel printed bikinis from the house line, as well as options from Osklen, Marika Charles, Adriana Degreas, and more. Prices run a little high, so consider these two-pieces your splurge pieces. [Photo]

Vilebrequin

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This French luxury brand is known for preppy, brightly patterned men's trunks—almost like a Lilly Pulitzer for guys. [Photo]

Canyon Beachwear

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This West Coast transplant is dedicated entirely to designer swimwear. The company's motto is “We suit every body,” and it prides itself on customer service. [Photo]
If you want a comprehensive swimwear collection, Pesca should be your first stop. Labels range from Cosabella Mare to Trina Turk, and right now the website lists plenty of options under $100. [Photo]

Victoria's Secret

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With the exception of a few overly-padded tops, Victoria's Secret knows what it's doing with swim. The Herald Square store carries both the VS and Pink swim lines, and is arguably one of the only big-chain brands that caters to both large and small breasts and butts in under the same roof.

Parke & Ronen

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This Chelsea shop specializes in guys' trunks ranging in price from $50 to $150 and in inseam length from two inches to 12. Want to show a bit more leg? They also do briefs. [Photo]

Keiko Swimwear

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Designer Keiko Fukuzaki makes custom bathing suits, though you can also buy them off-the-rack in her Chelsea store. Her clients are so dedicated, they're even willing to show off their suits in a photo gallery on her website. [Photo]

Azaleas

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This lingerie shop also stocks a healthy variety of swimwear from labels like Eberjey, Splendid, and hipster beach queen Malia Mills. [Photo]

Zimmermann

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Zimmermann's suits are designed with an eye towards fashion, and if you're willing to spend upwards of $200, you'll look like the coolest girl on the beach. Bonus: The two-month-old store is staffed entirely by charming Australians. [Photo by Brian Harkin]

Malia Mills

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The focus is on fit at this miniature swimwear empire, which has other locations on some of the city's biggest shopping avenues: Madison, Lexington, Columbus, and Atlantic. Bikinis and one-pieces are organized by bra size, and everything is produced in the USA. [Photo]

Saturdays Surf NYC

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Between the coffee bar up front and the patio out back, Saturdays is best known for its atmosphere. But don't overlook the stock of swim trunks for guys, which come in classic patterns and flattering cuts. [Photo]

Pilgrim Surf + Supply

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It's a testament to the rise of New York surf culture that this is the second surf shop on the list. Pilgrim caters to serious surfers, but even dilettantes will appreciate the swim selection. [Photo by Brian Harkin]

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Everything But Water

When it opens on May 18th, Everything But Water's first NYC store will carry favorites like Mara Hoffman, L*Space, Letarte, Natori, Lisa Marie Fernandez, Zimmermann, and more. Bonus: you can set up a fit consultation with one of their pros. [Photo]

Calypso St Barth

It doesn't get much beachier than Calypso St. Barth, where elegant caftans hang alongside pastel printed bikinis from the house line, as well as options from Osklen, Marika Charles, Adriana Degreas, and more. Prices run a little high, so consider these two-pieces your splurge pieces. [Photo]

Vilebrequin

This French luxury brand is known for preppy, brightly patterned men's trunks—almost like a Lilly Pulitzer for guys. [Photo]

Canyon Beachwear

This West Coast transplant is dedicated entirely to designer swimwear. The company's motto is “We suit every body,” and it prides itself on customer service. [Photo]

Pesca

If you want a comprehensive swimwear collection, Pesca should be your first stop. Labels range from Cosabella Mare to Trina Turk, and right now the website lists plenty of options under $100. [Photo]

Victoria's Secret

With the exception of a few overly-padded tops, Victoria's Secret knows what it's doing with swim. The Herald Square store carries both the VS and Pink swim lines, and is arguably one of the only big-chain brands that caters to both large and small breasts and butts in under the same roof.

Parke & Ronen

This Chelsea shop specializes in guys' trunks ranging in price from $50 to $150 and in inseam length from two inches to 12. Want to show a bit more leg? They also do briefs. [Photo]

Keiko Swimwear

Designer Keiko Fukuzaki makes custom bathing suits, though you can also buy them off-the-rack in her Chelsea store. Her clients are so dedicated, they're even willing to show off their suits in a photo gallery on her website. [Photo]

Azaleas

This lingerie shop also stocks a healthy variety of swimwear from labels like Eberjey, Splendid, and hipster beach queen Malia Mills. [Photo]

Zimmermann

Zimmermann's suits are designed with an eye towards fashion, and if you're willing to spend upwards of $200, you'll look like the coolest girl on the beach. Bonus: The two-month-old store is staffed entirely by charming Australians. [Photo by Brian Harkin]

Malia Mills

The focus is on fit at this miniature swimwear empire, which has other locations on some of the city's biggest shopping avenues: Madison, Lexington, Columbus, and Atlantic. Bikinis and one-pieces are organized by bra size, and everything is produced in the USA. [Photo]

Saturdays Surf NYC

Between the coffee bar up front and the patio out back, Saturdays is best known for its atmosphere. But don't overlook the stock of swim trunks for guys, which come in classic patterns and flattering cuts. [Photo]

Pilgrim Surf + Supply

It's a testament to the rise of New York surf culture that this is the second surf shop on the list. Pilgrim caters to serious surfers, but even dilettantes will appreciate the swim selection. [Photo by Brian Harkin]