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Photo by Brian Harkin
Photo by Brian Harkin

Eleven of the Best NYC Stores for Pretty People Watching

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Photo by Brian Harkin

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In some New York stores, the customers are as eye-catching as the merchandise. (Admit it: You might go to Pilgrim Surf + Supply for the boards, but you're likely to get distracted by the handsome surfers.) In the map after the jump, we've rounded up eleven of our favorite stores for pretty people watching—from the off-duty models at J.Lindeberg to the chic French tourists at Isabel Marant.—Reporting by Talia Aroshas


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1. Barneys New York

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660 Madison Ave
New York, NY 10065
(212) 826-8900
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No need for binoculars: If spotting pretty, wealthy, well-tailored individuals within arms reach is your sport of choice, visit Barneys New York. But, please—no touching.

2. OWEN

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809 Washington St
New York, NY 10014
(212) 524-9770
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To witness a surplus of young, hip shoppers in action, head to Owen. The boutique is on-trend without being overly trendy, and the same can be said of its shoppers, who go there for brands like Suno, L'Agence, Ohne Titel, and more.

3. Gant

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353 Bleecker St
New York, NY 10014
(212) 620-5949
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Forget bars, coffee shops, or the gyms—all the cute, preppy guys in Manhattan hang out at Gant. Stop by to scope out the polo shirts, and if you're lucky, leave with a number.

4. J. Lindeberg

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126 Spring St
New York, NY 10012
(212) 625-9403
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At J. Lindeberg, it's all fresh off the runway. (The clientele, that is.) Head to this Soho shop for some serious model watching, and be sure to bring your highest pair of heels for the best view.

5. Isabel Marant

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469 Broome St
New York, NY 10013
(212) 219-2284
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If you are looking to spot stylish French ladies in their almost-natural habitat, no need to spend mad money on travel expenses; simply visit Isabel Marant in Soho to brush up on your je ne sais quoi.

6. Alexander Wang

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103 Grand St
New York, NY
On any given day, it seems that all of Manhattan's off-duty models have taken up residence at Alexander Wang. Meet them there, along with plenty of other trendy, attractive, Rococo-toting shoppers.

7. J.Crew Liquor Store

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235 W Broadway
New York, NY 10013
(212) 226-5476
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To snag a clean-cut boy your mother would love, hightail it to the J. Crew Liquor Store on West Broadway. You might even get some shopping done, while you're at it.

8. Warm

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181 Mott St
New York, NY 10012
Though the prices can get pretty steep, nothing inside this cozy Mott Street boutique feels unobtainable—including the shoppers. Break away from the intimidation of the uptown rich and powerful, and take a leisurely stroll through the world of the hip, downtown low-maintenance crowd. And did we mention they're all pretty easy on the eyes, too?

9. Maryam Nassir Zadeh

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123 Norfolk St
New York, NY 10002
(212) 673-6405
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For a concentrated dosage of stylish hipsters, head over to Maryam Nassir Zadeh on the Lower East Side. But don't mistake it for a Bushwick house party: here lives the clean, fashion forward, showered type.

10. Kiki de Montparnasse

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79 Greene St
New York, NY 10012
(212) 965- 8150
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Ever wonder where the fabulous shop for lingerie? Kiki de Monteparnasse would be the place. Located in Soho, this romantic, sexy intimates shop is also home to a collection of beautiful, wealthy, and confident shoppers.

11. Pilgrim Surf + Supply

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68 N.3rd St
Brooklyn, NY 11211
(718) 218-7456
Visit Website
To creep on some beach loving, wave-catching cuties, take a trip to Pilgrim Surf+Supply in Brooklyn. If you're thinking of learning the art yourself, it's a great place to start—both for the solid selection of equipment, and the good looking guys who can give you some pointers.

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1. Barneys New York

660 Madison Ave, New York, NY 10065
No need for binoculars: If spotting pretty, wealthy, well-tailored individuals within arms reach is your sport of choice, visit Barneys New York. But, please—no touching.
660 Madison Ave
New York, NY 10065

2. OWEN

809 Washington St, New York, NY 10014
To witness a surplus of young, hip shoppers in action, head to Owen. The boutique is on-trend without being overly trendy, and the same can be said of its shoppers, who go there for brands like Suno, L'Agence, Ohne Titel, and more.
809 Washington St
New York, NY 10014

3. Gant

353 Bleecker St, New York, NY 10014
Forget bars, coffee shops, or the gyms—all the cute, preppy guys in Manhattan hang out at Gant. Stop by to scope out the polo shirts, and if you're lucky, leave with a number.
353 Bleecker St
New York, NY 10014

4. J. Lindeberg

126 Spring St, New York, NY 10012
At J. Lindeberg, it's all fresh off the runway. (The clientele, that is.) Head to this Soho shop for some serious model watching, and be sure to bring your highest pair of heels for the best view.
126 Spring St
New York, NY 10012

5. Isabel Marant

469 Broome St, New York, NY 10013
If you are looking to spot stylish French ladies in their almost-natural habitat, no need to spend mad money on travel expenses; simply visit Isabel Marant in Soho to brush up on your je ne sais quoi.
469 Broome St
New York, NY 10013

6. Alexander Wang

103 Grand St, New York, NY
On any given day, it seems that all of Manhattan's off-duty models have taken up residence at Alexander Wang. Meet them there, along with plenty of other trendy, attractive, Rococo-toting shoppers.
103 Grand St
New York, NY

7. J.Crew Liquor Store

235 W Broadway, New York, NY 10013
To snag a clean-cut boy your mother would love, hightail it to the J. Crew Liquor Store on West Broadway. You might even get some shopping done, while you're at it.
235 W Broadway
New York, NY 10013

8. Warm

181 Mott St, New York, NY 10012
Though the prices can get pretty steep, nothing inside this cozy Mott Street boutique feels unobtainable—including the shoppers. Break away from the intimidation of the uptown rich and powerful, and take a leisurely stroll through the world of the hip, downtown low-maintenance crowd. And did we mention they're all pretty easy on the eyes, too?
181 Mott St
New York, NY 10012

9. Maryam Nassir Zadeh

123 Norfolk St, New York, NY 10002
For a concentrated dosage of stylish hipsters, head over to Maryam Nassir Zadeh on the Lower East Side. But don't mistake it for a Bushwick house party: here lives the clean, fashion forward, showered type.
123 Norfolk St
New York, NY 10002

10. Kiki de Montparnasse

79 Greene St, New York, NY 10012
Ever wonder where the fabulous shop for lingerie? Kiki de Monteparnasse would be the place. Located in Soho, this romantic, sexy intimates shop is also home to a collection of beautiful, wealthy, and confident shoppers.
79 Greene St
New York, NY 10012

11. Pilgrim Surf + Supply

68 N.3rd St, Brooklyn, NY 11211
To creep on some beach loving, wave-catching cuties, take a trip to Pilgrim Surf+Supply in Brooklyn. If you're thinking of learning the art yourself, it's a great place to start—both for the solid selection of equipment, and the good looking guys who can give you some pointers.
68 N.3rd St
Brooklyn, NY 11211