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Where to Shop for Jewelry in New York City

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Right now, fashion's biggest trends dictate that you step up your jewelry in a major way. Whether that means wearing mismatched earrings á la Nina Rucci's spring 2015 collection, chokers not unlike what we saw on Chanel's runway, or simply stacking tiny versions of just about everything (thanks, Catbird), adding a small, personal touch to your look has never been so versatile.

New York City has the best selection of jewelry stores to choose from, and if you want something that won't be on the neck/wrist/finger of everyone you encounter on the subway, select your next accessory from one of the 19 places mapped out for your convenience below.

You won't find obvious choices on this list like J.Crew, Tiffany & Co., or even David Yurman — instead, you'll find places that appeal to a variety of aesthetics and price points. Scroll down to see our north-to-south list.

Photo: Driely S.

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1. Iosselliani

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4 W 29th St
New York, NY 10001
(212) 686-2211
Visit Website
Iosselliani's first standalone store in Nomad features a large gorilla mascot — aptly named King Kong — who stands guard over the cases of signature stackable rings and Swarovski crystal necklaces.

2. Alexis Bittar

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353 Bleecker St
New York, NY
This designer's store is a one-stop shop for statement pieces with interesting combinations of materials — lucite, quartz, and gold, for instance — to make up a selection that spans price points and styles, always balancing glam with avant garde.

3. Verameat

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315 E 9th St
New York, NY 10003
(212) 388-9045
Visit Website
Stop by one of model-turned-designer Vera Balyura's shops for lovably oddball designs like hippo-shark necklaces, pendants modeled after James Dean's hand, and French bulldog rings.
Driely S.

4. Wendy Nichol

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147 Sullivan St
New York, NY 10012
(212) 431-4171
Visit Website
Wendy Nichol has been making delicate earrings for girls with multiple piercings way before fashion magazines declared tragus and forward helix holes must-have accessories. Both of the jeweler's boutiques are filled with dark, mystical designs like bird-flipping rings and black diamond ankhs, as well as her leather goods and ready-to-wear.
Driely S.

5. Love, Adorned

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269 Elizabeth St
New York, NY 10012
(212) 431-5683
Visit Website
If committing to a full-arm sleeve is too much for you to handle right now, stop by Love, Adorned, the sister shop to the East Village tattoo parlor NY Adorned. The boutique's assortment of edgy, offbeat, and one-of-a-kind necklaces, rings, and bracelets can run a bit high, but it's still cheaper than a tattoo.

6. In God We Trust

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265 Lafayette St
New York, NY 10012
(212) 966-9010
Visit Website
All of In God We Trust's jewelry is hand-made in Brooklyn, so if you're looking to have something customized or personally engraved, this is your spot. BFF necklaces, animal cufflinks, and the occasional vulgar charm are all on the menu.

7. Broken English

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56 Crosby St, New York
NY, 10012
(212) 219-1264
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This store is the go-to for girls who prefer boulder opal pendants to princess-cut studs. Bicoastal owner Laura Freedman regularly stocks the cases with designs by jewelers like Anita Ko, Pamela Love, and Colette, as well as vintage picks.
Driely S.

8. Melissa Joy Manning

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12 Wooster St
New York, NY
(212) 219-2194
Visit Website
Melissa Joy Manning may deal in precious gems, but that doesn't mean she likes her jewelry too polished. The designer specializes in striking stones — some raw, others buffed a bit — placed in minimal settings to let their natural beauty shine. There's now a Brooklyn outpost, too.
Driely S.

9. Aesa

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35 Crosby St
New York, NY 10012
(212) 837-2648
Visit Website
Striking a balance between organic shapes and geometric simplicity, Aesa's jewelry makes a statement without screaming. Styles span all categories — necklaces, rings, bracelets, earrings, and some unisex styles — and prices range from $200 to 500. Expect materials like agate, brass, and sterling silver.

10. Erica Weiner Jewelry

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173 Elizabeth St
New York, NY 10012
(212) 334-6383
Visit Website
What started as a stress-relieving hobby has become two NYC stores and quite the cult following for Erica Weiner's jewelry range. The namesake collection is all priced under $200, while the 1909 line incorporates all of the hallmarks of fine jewelry, interpreted with the designer's charm. The stores also sells a selection of antique pieces sourced from around the world.
Bryan Sansivero

11. Anna Sheffield Jewelry

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47 Orchard St
New York, NY 10002
(212) 925-7010
Visit Website
The designer behind popular costume jewelry line Bing Bang, Anna Sheffield spotlights her namesake collection at her Orchard Street shop. Wedding and engagement jewelry takes center stage in the New Mexico-inspired space, and designs — like black diamond bands and emerald-cut moonstone rings — skew romantic with an undercurrent of edge.
Driely S.

12. Greenwich Jewelers

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64 Trinity Pl
New York, NY 10006
(212) 964-7592
Visit Website
Clueless guys looking to become grooms should put this on their list. The sister duo that runs the shop — which was founded by their parents in the '70s — can help with picking out the perfect engagement ring or having a family heirloom sized and refreshed. Non-marital styles are also on offer with a wide range of prices and styles.

13. Mociun

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224 Wythe Ave
Brooklyn, NY 11249
(718) 387-3731
Visit Website
An interior awash with light allows the jewelry at this Williamsburg boutique to shine. Organic shapes are framed by clean lines — think of a triangular hunk of turquoise surrounded by delicate 14k gold—with prices that range from $100 to $8,000.

14. Nora Kogan

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103 Metropolitan Ave
Brooklyn, NY 11249
(718) 398-4459
Visit Website
Nora Kogan's designs run the gamut from sweet engraved bands to solid gold boob rings with diamond nipples. Browse the jeweler's cheeky finger pendants, silver matchstick earrings, and more at her Williamsburg shop.
Driely S.

15. Catbird

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219 Bedford Ave
Brooklyn, NY 11211
(718) 599-3457
Visit Website
This Williamsburg staple specializes in local designers, but sources from all over the world. Its namesake line features super thin rings made for stacking (starting at $20), delicate chain bracelets, and lots of cute motifs like hearts, stars, and anchors.
Driely S.

16. Scosha

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64 Grand St
Brooklyn, NY 11249
(718) 387-4618
Visit Website
Scosha Woolridge boasts wholesale accounts at Odin and ABC Carpet and Home, but it’s her Williamsburg store where you’ll find her entire lineup, from turquoise cufflinks to diamond-studded astrological pendants. The Aussie designer loves mixing high and low materials — as evidenced by her signature braided nylon friendship bracelets with ruby and sapphire pendants — and there are plenty of under-$50 picks in her Grand Street shop.

17. Thistle & Clover

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221 Dekalb Ave
New York, NY
(718) 855-5577
Visit Website
Thistle and Clover is just as much a clothing store as it is a jewelry destination, but the Fort Greene boutique's jeweler roster is seriously impressive. The store carries loads of delicate, stackable designs from local favorites like Blanca Monros Gomez and Bittersweets NY.

18. Elleven

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168 Court St
Brooklyn, NY 11201
(718) 624-2611
Visit Website
A mix of owner Nisim's fine jewelry designs and vintage pieces, this little store has unique engagement rings on lock. A wide selection of styles — which aren't limited to those being wed — and fair pricing makes this a must-shop.

19. Erie Basin

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388 Van Brunt St
Brooklyn, NY 11231
(718) 554-6147
Visit Website
For a store full of very beautiful and very old things, Erie Basin is surprisingly modern. The Red Hook shop is open and airy (a conscious decision — owner Russell Whitmore believes that it's easier to see how timeless Edwardian and Deco jewelry can be when it's presented in an anything-but-stuffy environment). Stop by to browse everything from delicate Victorian pearl hoop earrings to massive 1940s citrine rings.
Driely S.

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1. Iosselliani

4 W 29th St, New York, NY 10001
Iosselliani's first standalone store in Nomad features a large gorilla mascot — aptly named King Kong — who stands guard over the cases of signature stackable rings and Swarovski crystal necklaces.
4 W 29th St
New York, NY 10001

2. Alexis Bittar

353 Bleecker St, New York, NY
This designer's store is a one-stop shop for statement pieces with interesting combinations of materials — lucite, quartz, and gold, for instance — to make up a selection that spans price points and styles, always balancing glam with avant garde.
353 Bleecker St
New York, NY

3. Verameat

315 E 9th St, New York, NY 10003
Driely S.
Stop by one of model-turned-designer Vera Balyura's shops for lovably oddball designs like hippo-shark necklaces, pendants modeled after James Dean's hand, and French bulldog rings.
315 E 9th St
New York, NY 10003

4. Wendy Nichol

147 Sullivan St, New York, NY 10012
Driely S.
Wendy Nichol has been making delicate earrings for girls with multiple piercings way before fashion magazines declared tragus and forward helix holes must-have accessories. Both of the jeweler's boutiques are filled with dark, mystical designs like bird-flipping rings and black diamond ankhs, as well as her leather goods and ready-to-wear.
147 Sullivan St
New York, NY 10012

5. Love, Adorned

269 Elizabeth St, New York, NY 10012
If committing to a full-arm sleeve is too much for you to handle right now, stop by Love, Adorned, the sister shop to the East Village tattoo parlor NY Adorned. The boutique's assortment of edgy, offbeat, and one-of-a-kind necklaces, rings, and bracelets can run a bit high, but it's still cheaper than a tattoo.
269 Elizabeth St
New York, NY 10012

6. In God We Trust

265 Lafayette St, New York, NY 10012
All of In God We Trust's jewelry is hand-made in Brooklyn, so if you're looking to have something customized or personally engraved, this is your spot. BFF necklaces, animal cufflinks, and the occasional vulgar charm are all on the menu.
265 Lafayette St
New York, NY 10012

7. Broken English

56 Crosby St, New York, NY, 10012
Driely S.
This store is the go-to for girls who prefer boulder opal pendants to princess-cut studs. Bicoastal owner Laura Freedman regularly stocks the cases with designs by jewelers like Anita Ko, Pamela Love, and Colette, as well as vintage picks.
56 Crosby St, New York
NY, 10012

8. Melissa Joy Manning

12 Wooster St, New York, NY
Driely S.
Melissa Joy Manning may deal in precious gems, but that doesn't mean she likes her jewelry too polished. The designer specializes in striking stones — some raw, others buffed a bit — placed in minimal settings to let their natural beauty shine. There's now a Brooklyn outpost, too.
12 Wooster St
New York, NY

9. Aesa

35 Crosby St, New York, NY 10012
Striking a balance between organic shapes and geometric simplicity, Aesa's jewelry makes a statement without screaming. Styles span all categories — necklaces, rings, bracelets, earrings, and some unisex styles — and prices range from $200 to 500. Expect materials like agate, brass, and sterling silver.
35 Crosby St
New York, NY 10012

10. Erica Weiner Jewelry

173 Elizabeth St, New York, NY 10012
Bryan Sansivero
What started as a stress-relieving hobby has become two NYC stores and quite the cult following for Erica Weiner's jewelry range. The namesake collection is all priced under $200, while the 1909 line incorporates all of the hallmarks of fine jewelry, interpreted with the designer's charm. The stores also sells a selection of antique pieces sourced from around the world.
173 Elizabeth St
New York, NY 10012

11. Anna Sheffield Jewelry

47 Orchard St, New York, NY 10002
Driely S.
The designer behind popular costume jewelry line Bing Bang, Anna Sheffield spotlights her namesake collection at her Orchard Street shop. Wedding and engagement jewelry takes center stage in the New Mexico-inspired space, and designs — like black diamond bands and emerald-cut moonstone rings — skew romantic with an undercurrent of edge.
47 Orchard St
New York, NY 10002

12. Greenwich Jewelers

64 Trinity Pl, New York, NY 10006
Clueless guys looking to become grooms should put this on their list. The sister duo that runs the shop — which was founded by their parents in the '70s — can help with picking out the perfect engagement ring or having a family heirloom sized and refreshed. Non-marital styles are also on offer with a wide range of prices and styles.
64 Trinity Pl
New York, NY 10006

13. Mociun

224 Wythe Ave, Brooklyn, NY 11249
An interior awash with light allows the jewelry at this Williamsburg boutique to shine. Organic shapes are framed by clean lines — think of a triangular hunk of turquoise surrounded by delicate 14k gold—with prices that range from $100 to $8,000.
224 Wythe Ave
Brooklyn, NY 11249

14. Nora Kogan

103 Metropolitan Ave, Brooklyn, NY 11249
Driely S.
Nora Kogan's designs run the gamut from sweet engraved bands to solid gold boob rings with diamond nipples. Browse the jeweler's cheeky finger pendants, silver matchstick earrings, and more at her Williamsburg shop.
103 Metropolitan Ave
Brooklyn, NY 11249

15. Catbird

219 Bedford Ave, Brooklyn, NY 11211
Driely S.
This Williamsburg staple specializes in local designers, but sources from all over the world. Its namesake line features super thin rings made for stacking (starting at $20), delicate chain bracelets, and lots of cute motifs like hearts, stars, and anchors.
219 Bedford Ave
Brooklyn, NY 11211

16. Scosha

64 Grand St, Brooklyn, NY 11249
Scosha Woolridge boasts wholesale accounts at Odin and ABC Carpet and Home, but it’s her Williamsburg store where you’ll find her entire lineup, from turquoise cufflinks to diamond-studded astrological pendants. The Aussie designer loves mixing high and low materials — as evidenced by her signature braided nylon friendship bracelets with ruby and sapphire pendants — and there are plenty of under-$50 picks in her Grand Street shop.
64 Grand St
Brooklyn, NY 11249

17. Thistle & Clover

221 Dekalb Ave, New York, NY
Thistle and Clover is just as much a clothing store as it is a jewelry destination, but the Fort Greene boutique's jeweler roster is seriously impressive. The store carries loads of delicate, stackable designs from local favorites like Blanca Monros Gomez and Bittersweets NY.
221 Dekalb Ave
New York, NY

18. Elleven

168 Court St, Brooklyn, NY 11201
A mix of owner Nisim's fine jewelry designs and vintage pieces, this little store has unique engagement rings on lock. A wide selection of styles — which aren't limited to those being wed — and fair pricing makes this a must-shop.
168 Court St
Brooklyn, NY 11201

19. Erie Basin

388 Van Brunt St, Brooklyn, NY 11231
Driely S.
For a store full of very beautiful and very old things, Erie Basin is surprisingly modern. The Red Hook shop is open and airy (a conscious decision — owner Russell Whitmore believes that it's easier to see how timeless Edwardian and Deco jewelry can be when it's presented in an anything-but-stuffy environment). Stop by to browse everything from delicate Victorian pearl hoop earrings to massive 1940s citrine rings.
388 Van Brunt St
Brooklyn, NY 11231