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The Best Stores for Denim Shopping

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There are few items of clothing more versatile than a pair of jeans, since there are seemingly infinite varieties of washes, fits, and hues to choose from. A solid black pair of skinnies paired with a blazer can pass for acceptable workwear in several offices, while a stone-washed style with rips all along the front are de rigeur in street style these days.

In other words, having an entire dresser drawer dedicated to denim is nothing short of a necessity.

And luckily, New York City isn't short on places to shop for jeans for all occasions, whether you're looking for high-waisted bell bottoms with a little stretch or are experimenting with Japanese selvedge. Below, find 25 of the best stores in Manhattan and Brooklyn to hit up for jeans, mapped out for your convenience below. Spoiler alert: You're going to be spending a lot of time in Soho if you're updating your denim collection.

Photo: Driely S./Racked

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1. Paige Denim

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245 Columbus Ave
New York, NY 10023
(212) 769-1500
Visit Website
Former fit model Paige Adams-Geller founded her namesake line in Los Angeles more than a decade ago, which is where her wash houses are also based. Stop in here or swing by the Meatpacking District or Soho stores (the latter's right next to Joe's Jeans) for denim that work for both casual offices and clubs.
via

2. Madewell

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127 N 6th St
Brooklyn, NY 11249
(718) 599-0658
Visit Website
J. Crew's sister has always been a reliable option for denim, with several NYC locations in addition to the Williamsburg one listed here (and more to come, too). Its most recent jean experiment comes in the form of a collaboration with Daryl K..
Driely S./Racked

3. Denim & Supply Ralph Lauren

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99 University Pl
New York, NY 10003
(212) 677-1895
Visit Website
Get the assurance of buying from a quality American designer brand without splurging on the designer price tag: The well-made jeans here are pretty much all under $200 and built to last.
via

4. Rag + Bone

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73 E Houston St
New York, NY 10012
(212) 777-2210
Visit Website
The contemporary label has a few stores around the city — Upper West Side, Soho, and Cobble Hill among them — but the East Houston store has the best selection of the celeb-faved denim, housed in a separate wing complete with its own entrance.
Brian Harkin/Racked

5. A.P.C.

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267 W 4th St
New York, NY 10014
(212) 755-2523
Visit Website
For those who aren't messing around with their raw denim, hit up any of the French brand's New York City outposts, including the West Village store listed here, for their full slate of fits — and be sure to check out their washing recipes before just throwing them in the machine.
via

6. Diesel

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625 Madison Ave
New York, NY 10022
(212) 371-5240
Visit Website
The brand's new Midtown location has a dedicated denim section right before the dressing rooms, where you'll find a pair with just the right amount of distress to couple with a studded leather jacket from the Black Gold collection up front.
Courtesy of Diesel

7. 7 For All Mankind

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347 Bleecker St
New York, NY 10014
(212) 255-2705
Visit Website
Sure, 7 for All Mankind was the brand you pined for even before Fergie sang about them in 2005, but there's a reason they're known as an old standby. Style, quality, and longevity have remained consistent here throughout the years, so it never hurts to have a pair of Sevens stashed in your wardrobe.
via

8. Joe's Jeans

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77 Mercer St
New York, NY 10012
(212) 925-5727
Visit Website
Though Joe's is more than just denim, the jeans are good enough that they deserve a shout-out in the brand's name. It's a go-to for young stars like Bella Hadid, who's starring in Joe's most recent campaign.
via

9. Raleigh

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211 Elizabeth St
New York, NY 10012
(212) 334-1330
Visit Website
The North Carolina-based denim company makes all of its jeans in its "old school" workshop before shipping them up to the New York City flagship, which has earned its spot in this indie-fashion-heavy Elizabeth Street strip.
Courtesy of Raleigh

10. Levi's

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120 N 4th St
Brooklyn, NY 11249
(718) 963-3750
Visit Website
Williamsburg is the latest NYC neighborhood to which the classic American brand has expanded. It's one of just a few locations to include a tailor shop, where you can get your new pair hemmed and embroidered or have old favorites repaired.

11. Self Edge

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157 Orchard St
New York, NY 10002
(212) 388-0079
Visit Website
The tiny Orchard Street men's boutique houses hard-to-find Japanese labels alongside a house collection, and the husband-and-wife owners and their smart staff are happy to talk you through proper denim-washing methods.

12. 3x1

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15 Mercer St
New York, NY 10013
(212) 391-6969
Visit Website
To walk into 15 Mercer Street is to walk into a legitimate denim factory where you can see what goes into making your jeans, whether you're picking ones off the racks or getting a bespoke pair made from one of the 460 denim fabrics on hand (shown here). New York Giants wide receiver Victor Cruz recently released a collaboration with the brand.

13. Blue in Green

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8 Greene St
New York, NY 10013
(212) 680-0555
Visit Website
The men's retailer is the exclusive stateside distributor of several Japanese brands, and 2016 marks its ten-year anniversary in Soho. Grab a staff member to help you figure out your most flattering cut in case you get paralyzed in fromt of the denim wall.

14. Brooklyn Denim Co.

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85 N 3rd St
Brooklyn, NY 11249
(718) 782-2600
Visit Website
Want a huge brand selection that isn't immediately cut down by budget restraints? Check out this Williamsburg shop for quality brands like James Jeans, AG, Levi's, and Citizens of Humanity at price points justified for how much use you'll get out of a pair.

15. Mavi

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205 5th Ave
Brooklyn, NY 11217
(718) 789-2038
Visit Website
Mavi ditched Manhattan for Park Slope in 2013. Breaking from denim's traditional sources — California and Japan — Mavi Jeans hail from Turkey.
via

16. Loren Cronk

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80 Nassau Ave
Brooklyn, NY 11222
(347) 529-5771
Visit Website
Loren Cronk does denim the Brooklyn way: made in small batches and handcrafted in a workshop near the Nassau Avenue retail location. You can also bring a favorite pair back from the brink of death with life-saving repairs.
via

17. Jean Shop

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37 Crosby St
New York, NY 10013
(212) 366-5326
Visit Website
Easily the best-named store on this list, Jean Shop carries its own California-made denim, with a particularly cute selection of shorts for women. Leave enough time to ogle at the "vintage" wall that displays customers' favorite pairs that have literally been worn to death.
via

18. Courtshop

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218 Bedford Ave
Brooklyn, NY 11211
(718) 388-5880
Visit Website
With several years at Mott Street under her belt, owner Lisa Fuller expanded to this Williamsburg location in 2014, bringing along plenty of her butt-enhancing in-house styles. Be sure to stock up when the boutique's super cheap sample sale rolls around.
Brian Harkin/Racked

19. Barneys New York

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660 Madison Ave
New York, NY 10065
(212) 826-8900
Visit Website
If you're going to head to a department store for your denim, make it Barneys. At both its Madison Avenue flagship and brand new Chelsea store, you'll find a great — albeit pricey — mix of jeans-specific brands like Frame, J Brand, and R13 along with the designer take on denim, from Acne to Saint Laurent.

20. True Religion

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162 Flatbush Ave
Brooklyn, NY 11217
(347) 834-9308
Visit Website
New York City is lush with True Religion stores — in addition to four in Manhattan, there's this Brooklyn location that opened in 2014 right across the street from the Barclays Center. That makes it pretty easy for NBA star and brand frontman Russell Westbrook to stop by when he's in town.
Getty Images

21. AYR HQ

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45 W 25th St
New York, NY 10010
(888) 297-7225
Visit Website
AYR is here for now, but the little sister to Bonobos is preparing to strike out on its own later this year. The womenswear line that includes an amazing selection of stretchy denim will open an in-office showroom similar to this one in Noho in the coming months, with a standalone store in Soho likely to follow.
Driely S./Racked

22. Nudie Jeans

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188 Bowery
New York, NY 10012
(212) 966-0902
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The city's most recent denim-focused addition is Nudie Jeans, which hails from Sweden. The raw, unpolished space on the Bowery features hundreds of pairs of unisex jeans, a repair station, and beanies and rugs made from recycled denim.
Courtesy of Nudie Jeans

23. Scoop NYC

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473 - 475 Broadway
New York, NY 10013
(212) 925-3539
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Scoop's massive Soho store is your boutique answer to denim shopping, with pairs from Rag + Bone, J Brand, and Alexa Chung for AG always in stock — all of which are seriously discounted (under $60!) at the store's closet clean-up sales.
Laura Gurfein

24. BLK DNM

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237 Lafayette St
New York, NY 10012
(212) 966-6258
Visit Website
This cool-kid label has maintained its Lafayette storefront for years (painted in what else but black) and is a trusty go-to for current styles.
via

25. Iro

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450 Broome St
New York, NY 10013
(212) 925-2290
Visit Website
The French label whose denim is often found covering the bottom half of celebrities made its debut on Broome Street back in 2013. Perhaps speaking to its clientele, the brand is planning to open two stores uptown.
via

1. Paige Denim

245 Columbus Ave, New York, NY 10023
via
Former fit model Paige Adams-Geller founded her namesake line in Los Angeles more than a decade ago, which is where her wash houses are also based. Stop in here or swing by the Meatpacking District or Soho stores (the latter's right next to Joe's Jeans) for denim that work for both casual offices and clubs.
245 Columbus Ave
New York, NY 10023

2. Madewell

127 N 6th St, Brooklyn, NY 11249
Driely S./Racked
J. Crew's sister has always been a reliable option for denim, with several NYC locations in addition to the Williamsburg one listed here (and more to come, too). Its most recent jean experiment comes in the form of a collaboration with Daryl K..
127 N 6th St
Brooklyn, NY 11249

3. Denim & Supply Ralph Lauren

99 University Pl, New York, NY 10003
via
Get the assurance of buying from a quality American designer brand without splurging on the designer price tag: The well-made jeans here are pretty much all under $200 and built to last.
99 University Pl
New York, NY 10003

4. Rag + Bone

73 E Houston St, New York, NY 10012
Brian Harkin/Racked
The contemporary label has a few stores around the city — Upper West Side, Soho, and Cobble Hill among them — but the East Houston store has the best selection of the celeb-faved denim, housed in a separate wing complete with its own entrance.
73 E Houston St
New York, NY 10012

5. A.P.C.

267 W 4th St, New York, NY 10014
via
For those who aren't messing around with their raw denim, hit up any of the French brand's New York City outposts, including the West Village store listed here, for their full slate of fits — and be sure to check out their washing recipes before just throwing them in the machine.
267 W 4th St
New York, NY 10014

6. Diesel

625 Madison Ave, New York, NY 10022
Courtesy of Diesel
The brand's new Midtown location has a dedicated denim section right before the dressing rooms, where you'll find a pair with just the right amount of distress to couple with a studded leather jacket from the Black Gold collection up front.
625 Madison Ave
New York, NY 10022

7. 7 For All Mankind

347 Bleecker St, New York, NY 10014
via
Sure, 7 for All Mankind was the brand you pined for even before Fergie sang about them in 2005, but there's a reason they're known as an old standby. Style, quality, and longevity have remained consistent here throughout the years, so it never hurts to have a pair of Sevens stashed in your wardrobe.
347 Bleecker St
New York, NY 10014

8. Joe's Jeans

77 Mercer St, New York, NY 10012
via
Though Joe's is more than just denim, the jeans are good enough that they deserve a shout-out in the brand's name. It's a go-to for young stars like Bella Hadid, who's starring in Joe's most recent campaign.
77 Mercer St
New York, NY 10012

9. Raleigh

211 Elizabeth St, New York, NY 10012
Courtesy of Raleigh
The North Carolina-based denim company makes all of its jeans in its "old school" workshop before shipping them up to the New York City flagship, which has earned its spot in this indie-fashion-heavy Elizabeth Street strip.
211 Elizabeth St
New York, NY 10012

10. Levi's

120 N 4th St, Brooklyn, NY 11249
Williamsburg is the latest NYC neighborhood to which the classic American brand has expanded. It's one of just a few locations to include a tailor shop, where you can get your new pair hemmed and embroidered or have old favorites repaired.
120 N 4th St
Brooklyn, NY 11249

11. Self Edge

157 Orchard St, New York, NY 10002
The tiny Orchard Street men's boutique houses hard-to-find Japanese labels alongside a house collection, and the husband-and-wife owners and their smart staff are happy to talk you through proper denim-washing methods.
157 Orchard St
New York, NY 10002

12. 3x1

15 Mercer St, New York, NY 10013
To walk into 15 Mercer Street is to walk into a legitimate denim factory where you can see what goes into making your jeans, whether you're picking ones off the racks or getting a bespoke pair made from one of the 460 denim fabrics on hand (shown here). New York Giants wide receiver Victor Cruz recently released a collaboration with the brand.
15 Mercer St
New York, NY 10013

13. Blue in Green

8 Greene St, New York, NY 10013
The men's retailer is the exclusive stateside distributor of several Japanese brands, and 2016 marks its ten-year anniversary in Soho. Grab a staff member to help you figure out your most flattering cut in case you get paralyzed in fromt of the denim wall.
8 Greene St
New York, NY 10013

14. Brooklyn Denim Co.

85 N 3rd St, Brooklyn, NY 11249
Want a huge brand selection that isn't immediately cut down by budget restraints? Check out this Williamsburg shop for quality brands like James Jeans, AG, Levi's, and Citizens of Humanity at price points justified for how much use you'll get out of a pair.
85 N 3rd St
Brooklyn, NY 11249

15. Mavi

205 5th Ave, Brooklyn, NY 11217
via
Mavi ditched Manhattan for Park Slope in 2013. Breaking from denim's traditional sources — California and Japan — Mavi Jeans hail from Turkey.
205 5th Ave
Brooklyn, NY 11217

16. Loren Cronk

80 Nassau Ave, Brooklyn, NY 11222
via
Loren Cronk does denim the Brooklyn way: made in small batches and handcrafted in a workshop near the Nassau Avenue retail location. You can also bring a favorite pair back from the brink of death with life-saving repairs.
80 Nassau Ave
Brooklyn, NY 11222

17. Jean Shop

37 Crosby St, New York, NY 10013
via
Easily the best-named store on this list, Jean Shop carries its own California-made denim, with a particularly cute selection of shorts for women. Leave enough time to ogle at the "vintage" wall that displays customers' favorite pairs that have literally been worn to death.
37 Crosby St
New York, NY 10013

18. Courtshop

218 Bedford Ave, Brooklyn, NY 11211
Brian Harkin/Racked
With several years at Mott Street under her belt, owner Lisa Fuller expanded to this Williamsburg location in 2014, bringing along plenty of her butt-enhancing in-house styles. Be sure to stock up when the boutique's super cheap sample sale rolls around.
218 Bedford Ave
Brooklyn, NY 11211

19. Barneys New York

660 Madison Ave, New York, NY 10065
If you're going to head to a department store for your denim, make it Barneys. At both its Madison Avenue flagship and brand new Chelsea store, you'll find a great — albeit pricey — mix of jeans-specific brands like Frame, J Brand, and R13 along with the designer take on denim, from Acne to Saint Laurent.
660 Madison Ave
New York, NY 10065

20. True Religion

162 Flatbush Ave, Brooklyn, NY 11217