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Where, Exactly, to Spot It-Girls During NYFW

The NYC stores, gyms, and tattoo parlors you're mostly likely to find a Jenner or a Hadid.

New York Fashion Week is finally here, flooding the city with designers, models, and celebrities. In sunglasses and Escalades, the biggest names try to keep a low profile — but we know where to find them. This season, we've teamed up with E! Style Collective to bring you the intel. Consider this your cheat sheet to spotting NYFW's It-Girls, from Kendall and Kylie to Bella and Gigi.

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Photo: Josiah Kamau/Getty Images

Kendall and Kylie Jenner

The Trump Soho: Kylie was spotted at the Trump Soho with Tyga last fall, so look out for the youngest Jenner emerging from a lobby elevator or a private car outside the hotel if she decides to come back — maybe solo, maybe not.

246 Spring St, Soho;

Dash: Sure, it's a given, but the Soho boutique is a guaranteed stop for anyone in the Kardasho-Jenner clan. (Is it just us, or does it seem like the fam has been filming more Keeping Up With the Kardashians scenes at Dash in recent years?)

119 Spring St, Soho;

Carbone: Kendall and Kylie caught up with Caitlyn Jenner at this Italian hotspot back in November. Hearty restaurant meals don't mesh well with the older sister's undoubtedly packed runway schedule this season, so we wouldn't expect her to make an appearance here until closer to Fashion Week's end.

181 Thompson St, Greenwich Village;

Photo: JP Yim/Getty Images


Bang Bang: When she's not sitting front row, the "Work" singer might be hanging out with her tattoo artist and personal friend Bang Bang in his Lower East Side studio, dreaming up her next piece of body art. She isn't the only girl on our list to stop by the Broome Street studio: Kylie Jenner has Bang Bang ink, too.

328 Broome St, Lower East Side;

Up & Down: Rihanna's not shy about having a good time, which she's done frequently at Up & Down on 14th Street. You'll know they're close to the club when you hear the paparazzi's camera flashes from several steps away. Perhaps RiRi will head here to celebrate her Puma show on February 12th.

244 W 14th St, Chelsea,

Photo: Slaven Vlasic/Getty Images

Gigi and Bella Hadid

Gemma: Gigi's been spending a lot of time at the Bowery Hotel, perhaps giving Noho a trial-run before moving in with Zayn Malik (the two were seen checking out this $6.5 million condo at 10 Bond last month). Plant yourself at the hotel's Gemma restaurant, ideally during breakfast so you can grab the baked eggs with avocado and proscuitto.

335 Bowery, East Village

Alexander Wang: Bella's boyfriend The Weeknd recently collaborated on a capsule collection with Wang. The brand's NYC flagship was one of the few stores that stocked the limited-edition collab; perhaps the youngest Hadid will roll through to check on the merch.

103 Grand Street;

Gotham Gym: Gigi isn't shy about showing off her love for this boxing gym — or how much butt she kicks, either. Though the supermodel typically takes private sessions, book a group class and maybe you'll pass each other in the lobby.

600 Washington St, West Village;

Photo: Axelle/Bauer-Griffin/Getty Images


Flight Club: When Zendaya isn't sporting heels from her own collection, she's often found in colorful sneakers. For extra-special kicks in NYC you can't beat Flight Club, whose selection consists of rare and limited-edition footwear from the likes of Nike, Adidas, and more. Perhaps she'll make a stop between shows to give her feet a break.

812 Broadway, Union Square;

Sania's Brow Bar: If the Disney star needs maintenance work on her notoriously perfect eyebrows while in NYC, she might pop into Sania's Brow Bar in the Flatiron District. The waxing wizard is a favorite of the fashion set and has been shaping brows long before Cara Delevingne and "fleek" came into our vocabularies. Snag an appointment now before the salon gets booked up during this busy time of year.

48 W 20th St, Chelsea;

Photo: Grant Lamos IV/Getty Images

Hailey and Ireland Baldwin

Cipriani: You may actually be able to say that you had dinner with the Jenners, 5 Seconds of Summer, and Hailey Baldwin when you step inside Italian restaurant Cipriani in Soho. It's a favorite for locals and celebs alike, the latter of whom often opt for pizza here before partying.

376 West Broadway Soho;

Curve: Hailey and her cousin, Ireland, aren't really that much different than us: They were spotted shopping together in Noho at this designer boutique over the summer. Head to the Bond Street store to browse designers like Alexander McQueen and get a chance to glimpse at the Baldwin girls as well.

57 Bond St, Noho;