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Bergdorf's New Perfume Shop Will Let You Create Your Own Fragrance

The Ex Nihilo store in Paris
The Ex Nihilo store in Paris

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Custom perfume straight from France is Bergdorf's next beauty bet. Ex Nihilo, a two-year-old Parisian boutique, is bringing its personalized fragrances to the department store next month. But luckily, these ones won't run you the typical multi-thousand dollar price tag — Ex Nihilo will create a semi-custom blend for $350.

InStyle reports that along with the personalization program, the shop-in-shop here will carry its line of candles and fragrances in scents like Fleur Narcotique (described as a "floral overdose") and Bois d'Hiver ("an iron fist in a velvet glove"). It's following a solid year for European-based fragrances coming to NYC, with the Byredo boutique opening in Noho, that forthcoming Cire Trudon on Elizabeth Street, and of course, this month's opening of Hermes' first parfumerie at Brookfield Place.

Bergdorf Goodman

754 5th Avenue, Manhattan, NY 10019 (212) 753-7300 Visit Website