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Canadian Activewear Brand Roots' First NYC Store Opens Tomorrow


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Roots, the Canadian brand that makes comfy-as-hell sweats, leather goods, and durable shoes for both men and women, is coming to NYC—like, tomorrow. And like many retailers wanting to test out new concepts on discerning New Yorkers, the store will have its very own concept.

Part-store, part-gallery (a familiar idea nowadays, eh?), the NYC Roots is teeny—only 600-square-feet—and will feature a rotating display of collections, such as leather, sweats, or one-off collabs. It's also the only store for the brand that'll have its own e-commerce website.

Here's the (very adorable) storefront, via Roots' Facebook: