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Those looking for a step up from Ikea won't have to travel much farther from Red Hook once the Design Within Reach warehouse opens at Industry City. Crain's New York reports that by late spring, the Sunset Park complex will be home to the label's first outlet location.
Like Design Within Reach's other four New York City stores, the 40,000-square-foot outlet will feature "accessible, authentic modern design," but unlike the others, it'll also act as a repair facility, as well as a hub for design and manufacturing workshops and a new apprentice program.
"We chose Industry City because we wanted to be at the center of Brooklyn's maker movement," CEO John Edelman said. Along with more than 50 other design firms in the complex, Design Within Reach will also join fashion-y brands Alexis Bittar, BaubleBar, and Steven Alan, as well as the Manufacturing Innovation Hub for Apparel, Textiles & Wearable Tech, a design incubator for young talent.