Kids' Clothes Get the 'Online Shopping IRL' Treatment Uptown

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Online shopping and stores merge once again with ShowRUUM the first standalone store for children's clothing brand Ruum, now open at 85th Street on Madison Avenue. Similar to the concept behind Bonobos Guideshop, parents and kids can browse through samples on the racks and place orders via iPad—and purchases can be on your doorstep in as little as two hours. In case you fell behind on back-to-school shopping for little ones, here's the chance to catch up without dealing with any shopping bags.
· Ruum [Official website]
· Let Your Kids Play Dress Up With These 24 Clothing Shops [Racked NY]