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Longtime food truck The Squeeze has just opened its first shop in the former juice-desert of Bushwick (relative to its juice-replete neighbor, Williamsburg, anyway). They're serving up salads, snacks and cold-pressed juices with sassy names like "My Plastic Surgeon Got Laid Off… By Me."
"I felt like it was important to be on the ground level of NYC's most burgeoning neighborhood, Bushwick," founder Karliin Brooks told Well & Good. "Without anything at all like it there, it made all the sense in the world. Alternative theory: Juice shops have been known to lure out the models.
They'll still be operating their food trucks in Union Square and Tribeca, and they'll maintain their spot at the Dossier Outpost by the South Street Seaport throughout the summer, but the new brick-and-mortar store provides a solid before- and after-work option for Montrose L stop locals.—Rebecca Jennings
· The Squeeze Juice Opens Its First Shop—And It's In Brooklyn [Well & Good]
· Trying the Solid Food at the New Juice Generation in Williamsburg [Racked NY]
· All Juice Posts [Racked NY]