Vineyard Vines' Pastel Khakis Are Nearly Upon Us

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Shh. Do you hear that noise, being carried gently across Long Island Sound on a summer breeze? It's the rustle of freshly-pressed chinos, the tucking and un-tucking of anchor-print polo shirts, and the flapping of sails. Yes, Vineyard Vines—the Stamford, Connecticut-based purveyor of all things preppy and pastel—is coming to Manhattan for the first time ever, WWD reports.

The 2,500-square-foot flagship at 1151 Third Avenue is expected to open in November. And while we have no word yet on if the brand will adapt their aesthetic for New York shoppers, our hopes are high. Imagine: grosgrain ribbon belts embroidered with rats and pigeons, rather than lobsters and whales.
· Vineyard Vines Unveiling NYC Unit [WWD]
· More Coming Soon Posts [Racked NY]