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Kate Spade, Diptyque, and More Spotted at the Story Sample Sale

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The retail concept store Story kicked off a sample sale today at 11am, inside their Chelsea headquarters at 511 W. 25th Street. Although the showroom is relatively small, it's packed with a ton of merchandise. Everything is priced as marked, and discounted between 30% to 80% off. If you spend at least $50 at the sale, grab a token that'll allow you to take 10% off any purchase at their retail store during the current theme, Cool.

The sale is organized by category and includes Diptyque beauty products, MoMa tees, Beats headphones, and Coach-branded baseball gloves.

When you enter, you'll find home goods—like candles, posters, pillows, picture frames, photo albums, serving trays and more—to your left and by the cashier. In the back, there's womenswear and accessories, including clothing, soft scarves, leather tote bags, and jewelry.

In the middle of the room there are more accessories and miscellaneous knick knacks (clocks, mugs, stationary, travel, makeup bags, etc.). There's also a table devoted to what you'll need for serving up nice cold drinks in the summer. The sale also features kid's clothes and quirky toys and games for toddlers.

Menswear is to the right, and there are also large bookshelves holding a great collection of reads that's all 30% off. By the right wall, you've got beauty products like Coola sunscreen, Rocco nail polish, men's grooming products, American Mortals shampoo, and more. Finally, there's a table with miscellaneous holiday gifts.

We were also told that Burberry watches will be on sale at up to 80% off retail. The watches hadn't arrived when we were there last night, so sadly there aren't any pictures.

Overall, this is a great sale if you're looking to buy unique gifts for upcoming birthdays, housewarming parties, or baby showers; heck, you can even get early Christmas gifts here too.

Browse through the photo gallery above for more specifics on pricing. The sale runs through Saturday with markdowns daily, and both cash and credit cards are accepted.—Hsini

Update: The sale has been extended through Friday, July 18th, from 11am to 5pm daily. Merchandise is now an extra 50% off.
· Dealfeed: Story [Racked NY]
· Prices at Story's First-Ever Sample Sale Start at Just Two Bucks [Racked NY]
· 26 July Sample Sales: Rachel Comey, Helmut Lang, Otte, More! [Racked NY]


144 10th Avenue, New York, NY 10011 (212) 242-2694 Visit Website