E-commerce comes to brick-and-mortar once again. This time, Everlane is bringing its well-made and well-priced basics offline to what's being dubbed as an "open house" in Soho this Friday, June 13th and running through June 28th.
What makes this different from your traditional pop-up shop is that Everlane is using this as a teaching opportunity. Following their company mantra of radical transparency, the exhibit will show how everyday goods in your home are made and how much they actually cost, with the help of Good Eggs and Kaufmann-Mercantile.
But don't worry—you'll still be able to browse and try on the full collection of Everlane for men and women. Apparel is available to order for home delivery, while accessories can be paid for and carried out of the exhibit.