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The Pennsylvana-based heritage brand Woolrich has settled on its first flagship store in the city at 125 Wooster Street—the former home of ready-to-wear brand Monika Chiang. The Wall Street Journal explains that the company bought five stories of space on the corner of Prince and Wooster, with plans to open the retail portion by September. According to the paper, one reason they picked the spot was because of its proximity to other outdoor brands, like Barbour, Moncler, and The North Face.
· Woolrich Settles on SoHo for First Flagship Store [WSJ]