Soak Up the Malibu-Meets-the-Marais Vibes at Warm in Nolita

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• Vanessa Bruno Athe Sailor Dress, $460
• Warm Body Oil, $50
• The kids' section.
• Ace & Jig Mini Baja, $128
• Baja Pullover, $2,047
• The men's section.
• Ulla Johnson Sandals, $380
• Palms One Piece, $238
• Roseanna Top, $450
• Photography Books
• Pohaku Trucker Hat, $30
• Locals Flip Flops, $14
• Giada Forte Crane Pants, $395
• Ulla Johnson Caravan Dress, $265
• Epperson Mountaineering Backpack, $180
• Cuisse De Grenouille Chino Pants, $159
• Cuisse De Grenouille Wave Oxford, $159
• Wait Homie Sweatshirt, $108
• Embroidered Top, $302
• Heart and Soul Necklaces, $225
• Palm Tree Pouch, $80

It's no surprise that a store called Warm really thrives in the springtime, when married owners Winnie Beattie and Rob Magnotta, who—fun fact: met while surfing—stock the shelves with palm-tree-print one-pieces, gauzy embroidered Vanessa Bruno dresses, and necklaces hand-beaded by Buddhist nuns.

These are clothes for glamorous beach bums—the kind of jet-setting girls who can apply luminzing cream without a mirror, know 50 different uses for coconut oil, and don't look ridiculous wearing an anklet.

The store motto—"Go where it's warm."—also extends to the new menswear section, which Rob has filled with wave-print Cuisse De Grenouille oxfords, color-blocked Epperson Mountaineering backpacks, and a rainbow of board shorts. See what else is in store, and plan your beach vacation accordingly.

· Warm [Official Site]
· All What's In Store Posts [Racked NY]