10 Crosby Derek Lam, the designer's sister label, will open a store in Soho this October—but not on Crosby Street. WWD says it's headed for 115 Mercer Street, and bringing along ready-to-wear and accessories.
The Crosby shoutout comes from Lam's original headquarters at 10 Crosby Street, though they've since traded that in for a spot in Midtown with cheaper rent. (The main collection also had its own store at 12 Crosby.) The Derek Lam brand is now much further uptown, at 764 Madison Avenue.
· Derek Lam to Open 10 Crosby Store [WWD]