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Following the trend of engaging all of the senses in a retail experience, Air Aroma has created an exclusive scent based on the Adidas Originals Blue collection that is wafting throughout the athletic brand's pop-up shop at Space Ninety 8. The collection is inspired by the upcoming FIFA World Cup taking place in Brazil this summer, so the scent contains sandalwood, cedar, mandarin, sweet coconut, and jasmine. [RackedWire]
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