AYR Debuts Its First Guideshop at Its Chelsea Headquarters

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Finally, the company that brought you Bonobos is giving the ladies a turn. As of today, the AYR Guideshop is officially open for business, letting you try on their butter-soft chambray shirt ($95) and super-stretchy skinny jeans ($175) to guarantee a perfect fit before delivering your purchases within two days (and if you order before 3pm and ship to Manhattan, it'll come the next day).

Check out their light-filled shop in the gallery above—and if you want to check it out in person, make an appointment at the link below.
· AYR Guideshop [Official website]
· Bonobos' Women's Line AYR Launched [Racked NY]
· See What the Team Behind AYR Wears to Work [Racked]