Clare Vivier"> clock menu more-arrow no yes

Filed under:

Clare Vivier Now Has Men's Merch, As Her Husband Requested

The Weekender tote, $499; Image via <a href="http://www.clarevivier.com/collections/mens/products/weekender#Aqua-Red-Stripe-Weekender">Clare Vivier</a>
The Weekender tote, $499; Image via Clare Vivier

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

The sleek, easy, monogrammable designs that women love so much from Clare Vivier is now available for the boys. As reported by WWD, The Los Angeles-based designer is now offering wallets, documents and passport holders, tote bags, and more for the other half of the population, with prices ranging from $65 to $499.

"It was actually my husband who really asked me for it that made me go, OK, now is the time" to create a men's line, Vivier told WWD, after other male customers had requested the same. The products feature "more masculine hardware like muted brass and silver zippers, which we haven't yet done for women."

"I grew up with four brothers, so I really get what men want and what they look for," she continued. "It's all about being easy, without anything complicated but with great quality."

The products are now available online and at the three Bird locations in Brooklyn. Strangely enough, the paper doesn't mention their availability at her flagship store on Elizabeth Street. The sales associate we spoke with at the Clare V. store said that there are currently products available marketed as unisex. We have checked in with a press representative regarding the merchandise and will update shortly.
· Clare Vivier Launching Men's Line [WWD]
· Clare Vivier Joins the Elizabeth Street Boutique Boom [Racked NY]
· All the Cool Brands Clare Vivier Will Sell at Her Nolita Store [Racked NY]

Bird

220 Smith Street, Brooklyn, NY 11201 (718) 388-1655 Visit Website

Bird

203 Grand Street Brooklyn, NY 11211