clock menu more-arrow no yes

Filed under:

Take a Tour Inside the Magnificent New Ladurée in Soho

New, 15 comments

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.


Last night, Ladurée celebrated the opening of its second New York City location: a macaron shop and full-service restaurant at 398 West Broadway in Soho. To no one's surprise, it's gorgeous: the front room is filled to the brim with colorful pastries and the ceilings are painted with a serene cloudscape. Tables are designed for tea for two or large groups. The champagne was flowing at last night's fête, making it the perfect way to kick off New York Fashion Week. See dozens of beautiful photos from inside right after the jump.

· Ladurée Soho Has an Opening Date, Macaron Pyramids! [Racked NY]
· A Sneak Peek at the Pastries Heading to Ladurée Soho! [Racked NY]
· Macarons! Wine! Ribbon! Here Comes Maison Ladurée Soho [Racked NY]
· Ladurée [Official Site]

Maison Ladurée

864 Madison Avenue, New York, NY 10021 646 558 3157 Visit Website