Critical Shopping

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While perusing the city's newest Topman location on Fifth Avenue, Jon Caramanica pauses to wonder who the fast fashion retailer is trying to appease with its "second place" merchandise. "Shopping here isn't motivated by a need to be in the vanguard, nor is it suited to those who don't think hard about what they wear. Mostly, it satisfies the desire to confuse people who may not be savvy enough to know the difference between those two poles." [NYT; Previously]