Purchasing Power

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

In an attempt to avoid future PR snafus, lawyers for former mayor Michael Bloomberg have snatched up more than 400 .nyc domains that are potentially harmful to the business mogul. This includes, but is not limited to: BloombergSucks.nyc, BloombergBlows.nyc, and MikeIsTooShort.nyc. Complimentary names like MichaelRBloombergRules.nyc were also reportedly included in this $12,000 purchase. [NYDN]