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When H&M finally launched e-commerce late last week, that meant that the home goods collection, previously only available overseas, had officially landed in the U.S., at least by way of the internet. It was assumed that the retailer would debut the product in store before the back-to-school rush, but unfortunately you're going to have to wait a little bit longer to shop all that inexpensive bedding in person.
We're told that H&M plans to debut home in stores later this year, and that the first store to carry it will be a location in New Orleans opening later this fall. The company has two upcoming stores planned for New York City later this year: a new Fifth Avenue spot, and another in Times Square.
The one headed for Times Square is a whopping 45,000 square feet, but the new Fifth Avenue store clocks in at an even bigger 57,000 square feet, which would make it the retailer's biggest store in the entire country. Both would have plenty of room to house the home goods once they make their stateside arrival.
· H&M Launches US E-Commerce With Home, Plus-Size, Maternity [Racked NY]
· H&M's Two New Stores Will Be Totally Different From Each Other [Racked NY]
· Sorry, Vegas: H&M Wants to Open Its Biggest Store in New York [Racked NY]