clock menu more-arrow no yes mobile

Filed under:

The Alexander Wang Sample Sale Line vs. The Cronut Line

New, 2 comments

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Cronut photo by Terry Richardson, Photoshopping by Racked. Click to enlarge!

New Yorkers: too busy to call grandma, not too busy to wait in line for pastries and discounted designer wares. This morning's Alexander Wang sample sale line drew comparisons to the long-enduring Cronut line, so we took it upon ourselves to compare the two—Venn diagram-style.

On the left, a few hallmarks of the Wang sale: the desire for Rocco bags, the VIP access, the November 2012 voting line confusion. On the right, Cronut's signatures: the two-per-customer limit, the Craiglist scalpers, the official t-shirt. And in the middle, the overlap: people who camp out hours before opening, the shared neighborhood, and the desire to get one's hands on the real thing. Click above to enlarge our guide to the differences and similarities between the lines.
· All Alexander Wang sample sale coverage [Racked NY]
· All Cronut coverage [Racked NY]
· Cronut 101 [Dominique Ansel]

Alexander Wang

103 Grand Street, New York, NY 10013 212-977-9683 Visit Website