clock menu more-arrow no yes

Filed under:

Take a Look Inside the Brand New Town Shop

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

The Upper West Side's longtime go-to spot for all things lingerie has gotten a makeover. Moving directly across the street from their previous location (where it's been for the past 77 years), the Town Shop has a revamped space that's taking their bra-game to the next level. The new store comes complete with 4,000 square-feet of space, a lounge area for the guys, and even a full-service bra bar, where customers are partnered with a knowledgeable salesperson to find that perfect fit.—Christina Dun


· The Town Shop [Official Site]
· Shop Like It's 1937: Ten Historic New York City Stores [Racked NY]