clock menu more-arrow no yes mobile

Filed under:

Madewell, Drybar, SoulCycle: Free Jeans, Discounted Blowouts

New, 1 comment

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

"First we Soul, then we Drybar."

Madewell has relaunched their denim line and they just can't wait to get it in your hands—if you're a SoulCycling, Drybar-ing Manhattanite. In tandem with their new, sophisticated image (which our sister site notes as "fewer twee prints and a stronger emphasis on premium materials"), J.Crew's little sister brand is partnering with both SoulCycle and Drybar on a giveway and a discount.

SoulCycle is hosting two sweat sessions that come with a serious incentive: free jeans. The classes take place at the rapidly-expanding chain's two newest locations, on Wednesday at 10:30am in Water Mill and Thursday at 8:30pm in Soho. (Update: The Soho class is all sold out.)

Meanwhile, Drybar encourages you to bar hop—from the dry styling bar to the denim bar, that is. Get a blowout from Drybar and you'll receive $25 off any $75+ Madewell purchase; buy a pair of Madewell jeans and get 20% off at Drybar.
· Madewell Steps out of J.Crew's Shadow With Affordable Denim [Racked]


115 5th Avenue, New York, NY 10003 212-228-5172 Visit Website

Soul Cycle Soho

45 Crosby Street, NY, NY