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Chelsea Market isn't expanding to Williamsburg, but it seems to be the go-to comparison model for a couple of mall-esque projects, including those in Bushwick and Long Island City . The latest development to draw cues from the Market is South Williamsburg's "TheArtisan" at 109 South Fifth Street—which actually was designed by the same architect as Chelsea Market. An e-mail from the broker explains:
"TheArtisan... is an enclosed collection of shops and restaurants. Tying together theArtisan concept of Food, Shopping, and the Arts, this will be a lifestyle destination that fosters the same synergy created by Smorgasburg and Brooklyn Flea. The difference, this can be yours long-term, 365 days per year. Seeking creative local shops and restaurants."
Developer Massay Knakal launched marketing materials for the so-called "grittier Chelsea Market" back in April. Its mission? "To cater to unmet retail needs of the dense residential population in the area while remaining sensitive to the local culture that has made Bushwick so unique."
Up in LIC, Jamestown Properties—who own and developed Chelsea Market—are mulling over an office property it bought in the Queens neighborhood. They envision "a very vibrant maker's market culture with retail as an outgrowth around food." Certainly sounds familiar.
· 'Burg's 'Chelsea Market' [Curbed NY]
· Bushwick Mall Rendering Revealed! Everyone Get Mad Now [Racked NY]