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Earlier this summer, the Barneys flagship on Madison Avenue debuted a majorly revamped men's accessories floor, and the department store's next project will be the makeover of the men's sixth floor. The renovation will launch on August 23rd, and will also include special new products and exclusives.
The coinciding campaign, called "Man Up," also comes with a set of style rules on The Window blog. They include: "Some things look better with age. White shirts are not those things," as well as "Real men get manicures."
· Man Up: 15 Style Rules to Live By [The Window]
· Barneys Debuts Its Shiny New Men's Accessories Floor [Racked NY]
· Big Changes For Barneys, Beginning With UWS Store [Racked NY]