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This is Store Sidekicks, our new video feature in which we profile the fuzzy wuzzy creatures who inhabit shops around the city.
Orchard Street rock clothing and vintage shop The Cast has one very special employee on the floor: Bill Cooper, the store's six-year-old Pomeranian mascot. Bill was named after conspiracy theorist William Cooper, though his demeanor is a lot more chill than his namesake's.
· The Cast [Official Site]
· All Store Sidekicks Posts [Racked NY]