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Kiehl's will kick off their new Third Thursday series tonight with an inside look at how a comic book comes to life. Why comic books? Oh, because Kiehl's has their own, featuring Captain America—who is the face of their new men's moisturizer, of course—set in the skincare brand's East Village flagship.
Tonight's event will feature a discussion between Marvel editor Bill Rosemann and two Kiehl's execs, focusing on how the story came to be. The comic book will be free at tonight's talk, which will also feature refreshments, 10-minute massages, and photos with Captain America. Each month's third Thursday will feature a different in-store event with a focus on complementary skincare consultations and sampling.
· Kiehl's [Official Site]