The Real Deal"> clock menu more-arrow no yes

Filed under:

There's a Giant Nordstorm Rack Heading to Brooklyn

New, 10 comments
Nordstrom Rack Union Square. Image via <a href="http://therealdeal.com/blog/2012/07/05/nordstrom-rack-heads-to-1095-sixth-ave-rents-increase-nationwide-and-more/">The Real Deal</a>
Nordstrom Rack Union Square. Image via The Real Deal

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

WWD reports that Nordstrom Rack will sign a lease this week for a 42,000-square-foot outpost in Brooklyn. When it will open and where exactly isn't clear yet. A spokesperson for the retailer said, "We don't have a lot of Racks in outlet centers... We look for terrific shopping centers with a lot of traffic. It helps us raise our game." The Brooklyn store will join the company's Union Square Rack location—which opened in 2010—and the West 57th Street full-line Nordstrom planned for 2018.

The announcement comes as part of a larger strategy to increase Rack locations across the U.S. from an existing 127 units to a planned 230 locations by 2016. Marrying Nordstorm's signature service levels with technology is the plan for growth. Last year, the company equipped Rack sales associates with mobile point-of-sale devices in the form of an iPod Touch. The goal was to slash wait time by bringing the sales associates to the shoppers.

Update: As one of our commenters points out, it looks like it's going to be headed for the Fulton Street Mall, though this morning's WWD article did not confirm an address.

· Nordstrom's Big Plans for Expansion of Rack [WWD]
· Nordstrom Rack Eliminates Lines With iTouch Registers [Racked]
· Nordstrom Will Open on W.57th Street Sometime Around 2018 [Racked NY]
· Nordstrom Rack Would Like a Sixth Avenue Store, Please [Racked NY]