clock menu more-arrow no yes mobile

Filed under:

H&M Slaps a Bootylicious Beyoncé All Over 34th Street

New, 1 comment

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Here's the one and only time you will ever be able to put your hands on Beyoncé's booty: H&M, who recently enlisted Bey for their latest summer swim campaign, has gone ahead and plastered images of her in teeny-weeny bikinis all over the 34th Street windows. See her in a lounge chair, see her on a raft, and see her in a bright yellow bikini below the 1,2,3 subway sign in the photo gallery above. Class is in session.
· Behold Beyoncé for H&M, the Complete Campaign [Racked]