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UPPER EAST SIDE—All this week, Schutz on Madison Avenue is offering a "secret" discount to shoppers, but you have to go there in person to find out what it is. Once you do, you can also enter their Golden Egg Challenge, which also appears to be somewhat of a mystery. Basically, if you stop in to buy a pair of shoes before the 31st, there will be a few surprises in store. [RackedWire]
EVERYWHERE—Want to be on Season 12 of Project Runway? Perfect timing: Bunim/Murray Productions is currently looking for applicants for the show, which—as we all know by now—rewards the runners-up with getting to present their collections at New York Fashion Week, and the ultimate winner $100,000 to launch or expand their line. Head here to download the application, and email it to firstname.lastname@example.org before the April 8th deadline. [RackedWire]