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February 14th is no longer just the day you have to listen to your coworkers brag about the flowers their boyfriends sent. Nope, now it's also the day that Rachel Zoe's new blowout chain Dream Dry opens in Flatiron. Though the Columbus Avenue store is still a work in progress, you can begin booking appointments for the West 21st Street outpost now.
Express dry blowouts are $30, blowouts with shampoo and scalp massages are $40, and braids and ponytails are $20. If you think that's chump change, maybe the $225/month Platinum Membership is for you. That gets you six blowouts a month (with the option to purchase more for a little cheaper), 10% off hair products, and invites to exclusive events.
· Dream Dry [Official Site]
· Rachel Zoe Is Opening At Least Two Blowout Salons in Manhattan [Racked NY]
· Rachel Zoe Is Opening Her Own Blowout Salon in Flatiron [Racked NY]