Alice + Olivia's Soho Pop-Up Shop Is for the Party Girl in All of Us

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Alice + Olivia's new Soho pop-up shop, which opened at 72 Greene Street yesterday, looks exactly like you might expect: there's a ton of color, a glitzy chandelier, mannequins making sassy hand gestures, and printed party dresses. And by our count, there are at least two zebra-print chairs, though we can't attest for what decor fills the employee breakroom.

If you're not ready to get your spring wardrobe on quite yet, don't worry: the pop-up will stay open throughout the summer, and it carries some season-less merchandise—like the brand's new handbag line.
· Surprise! Alice + Olivia Is Popping Up in Soho Tomorrow [Racked NY]
· For Your Arm Candy Pleasure: Alice+Olivia Launches Handbags [Racked]
· Alice + Olivia's Third NYC Store Opens in MePa This Weekend [Racked NY]