Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.
By 6am, there were over 100 people in line. A tipster wrote in to let us know she hopped on line at 6:30am with about 150 people in front of her. By 7am, the line wrapped the block.
Got up at 4AM to head to the grand opening of the new Sephora in Downtown Brooklyn— Chelsea March (@ChelseaMarch) November 1, 2013
Little Luxe: pre7 am line around the block for the opening of Sephora on Court &Joralemon in Brooklyn Heights..a cheer at 745 as line moves— Anthony Napoli (@Brooklyn_Beat) November 1, 2013
· Sephora Brooklyn Has an Opening Date, Lots of Freebies [Racked NY]