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JetBlue Airways announced the launch of their new premium-class service this week, dubbed Mint. In addition to lie-flat beds and refreshments by Saxon + Parole, the front-of-cabin experience includes custom Birchbox amenity kits. The kits are available for both men and women on flights between New York and San Francisco or Los Angeles.
So what's it cost to sleep horizontally, imbibe like you're in Noho, and play with luxe, travel-sized beauty products? Flights start at $599 one way.
· Birchbox mints JetBlue deal [Crain's]
· How Birchbox's Katia Beauchamp Stays Gorgeous On the Go [Racked NY]
· Benefit's New Airport Kiosks Were Inspired By Food Trucks [Racked NY]