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Bloomingdale's has added a plethora of luxury brands to its flagship in recent years, tacking on Gucci, Louis Vuitton and Prada accessory shops most recently. The influx of premium designer shops within Bloomingdale's are overwhelmingly leased spaces where the brand has full control of the zone within the department store's square footage. This common European retailing practice is starting to gain steam in the US and could change how—and where—Whales shop. [The Shophound]

Prada - Soho

575 Broadway, New York, NY 10012 212-334-8888 Visit Website