Badgley Mishcka/Facebook"> clock menu more-arrow no yes mobile

Filed under:

Badgley Mischka Gears Up For Its First New York City Store

Inside the brand's showroom. Image via <a href=";set=pb.22692069136.-2207520000.1357829558&amp;type=3&amp;theater">Badgley Mishcka</a>/Facebook
Inside the brand's showroom. Image via Badgley Mishcka/Facebook

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

It's been a long time coming, but the designers behind Badgley Mischka have finally found a location for their first New York City store. WWD writes that the townhouse boutique will open in April at 24 East 64th Street, which most recently was home to a Pucci before the brand moved further uptown.

The space is meant to mimic a "luxe private home," and will incude three key areas: a bridal salon next to the garden, the main floor collections (which run the gamut from ready-to-wear to the brand's diffusion line to accessories), and a VIP area. The later department will be perched high on the third floor, in order to "ensure privacy."
· Badgley Mischka to Open First New York Store [WWD]
· Pucci Moving the Print Party Further Up Madison Avenue [Racked NY]
· Badgley Mischka [Official Site]

Badgley Mischka

24 East 64th Street New York NY