clock menu more-arrow no yes

Filed under:

The Row Sample Sale Offers Minimalism At Non-Minimal Prices

New, 3 comments

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to Vox.com, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

If you're familiar with CFDA winners Mary-Kate and Ashley Olsen's minimalist and and boho label The Row, you're also familiar with its exquisite tailoring and big figure price tags—pretty much all pieces start in high-triple-digits and work their way up from there. Of course, this only adds to the exclusivity of the label and makes its sleek and edgy style that much more covetable.

So it's no surprise that the fashion set lined up bright and early this morning for The Row's first-ever full-length sample sale at the Soiffer Haskin showroom hoping to get a piece of the label at 70% off retail. The sale opened its doors at 9am. Thirty minutes later, the line to get in still snaked through three flights of stairs.

Once you make it to the head of the line, you'll be greeted with a bright and spacious sales floor. Basic knits (including tees and tanks) are along the left side of the showroom. Tailored pieces are in the center, and samples are towards the right. Along the right wall you'll also find folded knitwear on tables, loads of sunglasses, and a few styles of leather belts and handbags. Everything is organized by size, ranging from 0 to 10 and XXS to L.

Merchandise was abundant with multiples of nearly every piece across a range of sizes. The selection also reflected the best of the brand with lots of sharp tailoring, boho detailing, and sleek styling. But if you really want to take home a choice item, we hope you've been saving your pennies. Even at 70% off retail, we felt some sticker shock. We spied a navy and licorice two-tone blazer that was originally $1,950 and is now $585, a sleek leather vest that was originally $1,890 and is now $567, and a black and white striped silk blouse that was originally $560 and is now $177.

If you're really looking to splurge, we recommend a full-length black leather trench coat. It topped over $7,000 at retail, and it's now a mere $2,150. We also spotted an exotic skin skirt that retailed for $5,600 and is now $1,680 (a handful of exotic skin items are on a lonely rack right by the staircase). If these prices haven't deterred you, flip through our photo gallery for details on a few more pieces that caught our eye.

While we were excited to see two rows of sample racks, we didn't find them to be worth the effort. The styles and pricing were nearly identical to the stock items and we spotted some significant damage. You've been warned—inspect your wares carefully. After a ton of digging, we unearthed a few sample items for under the $100 mark: A pair of dark denim jeggings was $60, a sheer striped sweater was $75, and a pair of dark parachute shorts was $67.

If you're after accessories, there's a ton of sunglasses. Nearly every style from The Row's recent spring and current fall lookbook was available at 70% off retail. This puts pricing between $110 and $135 a pair. There was also a small selection of leather goods, including a frame clutch for about $1,700, two styles of skinny belts, and a few pairs of two-toned leather elbow-length gloves. Sadly, there was no sign of The Row's crazy patchworked fur bag that caused an interweb stir this past summer.

The Row's sample sale continues through Sunday, September 23rd at 317 W. 33rd Street between Eighth and Ninth Avenues. For hours and more details, check out our dealfeed. —Kiran
· Dealfeed: The Row [Racked NY]