Hey, did you catch that wedding proposal written in the sky over Central Park last month? It was an event that flooded Instagram and made NYC collectively "awww," but let's get down to brass tacks: how does one go about pulling it off?
The quick answer is lots of money and planning, plus five airplanes flying in formation. The longer, neat-o explanation comes to us from Cristina Kuiper, owner of World Wide Sky Advertising, the agency responsible for the 5-mile-long "Christine Hall Will U Marry Me."
What was done in the sky is referred to as a 'Tag-on.' This is offered when we are already flying for another client and it's along our flight path. This keeps the cost down and the price is generally between $1800 to $2500. That includes up to 25 characters. Each character is as tall as the Empire State Building and the total message is carried out to be five miles long. The fleet (five aircraft) perform at an elevation of 10,000'. The 'marriage proposal' is visible for anyone to see within a 15 mile radius.Holy smokes. Check out a picture of the message in progress, over Yankee Stadium, here.
Don't try to wrap your head about those details yet, because that's the low end of the spectrum. If the desired location for your sky message isn't on their flight path, then expect to pay $15,000, though that sum earns you 250 characters to use as you please. It's like Twitter in the sky!
Though sky-written wedding proposals have been done before, it's still very much a special thing. After all, there are only two fleets in the world that can make this happen, and all the technology to create letters in less than four seconds is patented. And if the wind conditions aren't right, then it just ain't happening that day.
By the way, the couple from last month's skywritten proposal were on top of the castle in Central Park during the flyover. And she said yes.
· World Wide Sky Advertising [Official Site]
· All Weddings Week 2012 coverage [Racked NY]