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Brooklyn is about to be graced with all the cotton cheekies it can handle when the borough's first Victoria's Secret PINK store officially opens inside the Kings Plaza Shopping Center. So, if you live in that part of Brooklyn and desperately need to stock up on underwear with words printed on the butt, this weekend is the time to do it.
In true Victoria's Secret fashion, there's a ton of hoopla surrounding the store's debut. On Saturday, model Elsa Hosk will be handing out VS Mini Dog stuffed animals to the first 100 customers who make a purchase. And that's not all. Elsa recently went for a jog on the Brooklyn Bridge carrying Victoria's Secret-branded balloons. Incidentally, a few real joggers got caught in the publicity photos.
· Victoria's Secret Pink Opens First Store In Brooklyn! [NYDN]
· Unsuspecting Joggers Caught in Victoria’s Secret Shoot [The Cut]