clock menu more-arrow no yes mobile

Filed under:

Sketches of Williamsburg Dry Goods Shop Hickoree's

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Welcome to Shops Illustrated, a Racked feature in which artist Jennifer Hoyden sketches New York City stores. For each entry, she'll draw a street view, an interior look, and some items currently hanging on the racks.

What happens when you apply Japanese attention to detail and devotion to quality with American heritage style? Whatever it is, it is probably in stock at Hickoree's Floor Two, an offshoot of Hickoree's Hard Goods, online purveyor of all thing fun, all-American, made-in-Japan, or—yes, it's possible—all of the above.

The second floor shop gives the founding brothers, Emil and Sandy, an opportunity to expand their clothing selection, with brands that either reinvent, reform, or revere workwear (Waste Twice & Co., J.S. Homestead, Kapital, Colimbo, Universal Works, etc.). They get extra points for keeping the kitsch where it belongs, in the form of vintage candy and old-time toys. The shop is also quickly becoming a brand thanks to its involvement with The Hill-Side and collaborations like the "Hippie Shoe" moccasins, a Hickoree's exclusive with Rancourt & Co.
· Hickoree's Hard Goods [Official Site]
· All Shops Illustrated posts [Racked NY]

Hickoree's Hard Goods

109 S 6th Street, Brooklyn, NY 11211 347-294-0005 Visit Website