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Where This Creative Director Buys Lingerie on University Place

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New York City has more stores than anyone could physically tackle, but somehow we always keep returning to the usual suspects. To break out of the rut, we've asked some local shopping and fashion gurus to provide their hidden retail gems—those unique stores around our fantastic city that we might not all know about. Cue the Beatles: We're about to get a little help from our friends.

Image via Yelp

Rebecca Szymczak is a 29-year-old creative director who lives in Chelsea. She's lent her skills to brands like Nike and DKNY, and has led the global licensing design team at Playboy. She also has her own lingerie brand called BEXnyc. When she needs to scope out the latest trends in intimates, she makes sure to check out La Petite Coquette in Greenwich Village.

My favorite neighborhood boutique is La Petite Coquette on University Place. They have an eclectic mix of lingerie, sleepwear, loungewear and hosiery. The store's owner, Rebecca Aspen, who has been regarded as "the best bra fitter in the country" by New York Magazine and Lucky, is also an incredible hostess. In addition to helping you find the perfect fit, she'll make you a cup of espresso and fill you in on the latest trends while you shop. I particularly love their hosiery and have several pairs of Wolford tights as well as their gifting items, like the Breakfast at Tiffany's satin eye mask. The combinations of luxurious, modern silhouettes that infuse vintage influences are beautiful and addictive!

· La Petite Coquette [Official Site]
· Rebecca Szymczak [Official Site]
· All Shopping Confidential Posts [Racked NY]

La Petite Coquette

51 University Place, New York, NY 10003 (212) 473-2478 Visit Website

La Petite Coquette

51 University Place New York, NY 10003