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For the holidays, Bulgari on Fifth Avenue decided to focus less on its windows and more on the entire building. Wrapped around the exterior of the store is a massive light installation in the shape of the brand's Serpenti diamond necklace. It's body is covered in 53 iridescent scales, each of which are roughly three feet long. However, it's not the largest serpent to grace a Bulgari building—the one in Tokyo encompasses about 200 feet.
· Bulgari [Official Site]