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Meet the Die-Hard Fans Who Camped Out for Margiela x H&M

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This morning, Racked's video team interviewed dozens of fans waiting on Fifth Avenue for the launch of Margiela x H&M. Above, watch Margiela obsessives of all ages explain why they were willing to spend all night outside in the cold for a shot at the collection. Included in the group: Natasha, who was first in line for Marni x H&M last year.
· The Line for Margiela x H&M Started Yesterday Morning [Racked NY]
· What's Left From the Margiela x H&M Launch in Soho [Racked NY]
· Inside the Margiela x H&M Launch at the Fifth Avenue Flagship [Racked NY]

H&M Flagship

640 Fifth Avenue New York NY