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EAST VILLAGE—Through the end of December, the What Goes Around Comes Around store on Lafayette Street will offer a special buy one, get one half-off promotion. This weekend, keep your eyes peeled for girls in army jackets roller skating around Astor Place, as they'll be passing out discount cards to people on the street. And if you're one of the first 20 people on Saturday to Facebook a picture with one of the roller girls, you'll get a free WGACA tee shirt. [RackedWire]
EVERYWHERE—Meet Jack and Jane: the good looking, fictional couple that DKNY has just written a holiday story about. In the first chapter, Jane takes her shopping recommendations from real people on Facebook, proving DKNY does in fact have one of the most extensive social media departments of all time. [RackedWire]