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Within a few minutes of David Yurman's sample sale opening yesterday, the room was packed with eager shoppers. This is David Yurman's second sale this year, and it was clear that there was a significant decrease in the amount of merchandise available. Don't get us wrong—there's still plenty of stuff available, it's just smaller than the spring sale this year.
So should you go? Based on the amount of merchandise and the pricing—30 to 60% off retail—this probably isn't worth a casual day-two drop-by. Then again, if you've got the time, it might not be a bad place to spend an hour or two this weekend.
Let's start with the men's section, which consisted of only a couple of cases dedicated to cuff links, a few different styles of key chains, necklaces, rings ranging in size from 8 to 12, and bracelets. These were all just 30% off. A sterling silver ring, for example, was $416.50 (originally $595.)
Women's jewelry is organized by case and discount. Silver bracelets, rings, necklaces, pendants, and earrings were all 30% off while the gold jewelry was all 40% off. In addition, there was one small case of necklaces and rings marked 60% off. One of the mixed stone and sterling silver necklaces in this case was $600 (originally $1,500.)
Stackable ball rings with silver, white and black diamond pave, ruby, and onyx were also in this case ranging in sizes from 6 to 8. The black and white diamond pave ball ring was $575 (originally $1,150.) Smashing silver and black onyx pendants were $840( originally $1,200), while a stunning silver multi-chain bracelet was $1,172, marked down from $1,675. A small case near the checkout held a variety of David Yurman's signature sunglasses, all discounted to 60% off.
The sale runs through Sunday, October 14 at 135 W. 18th Street in Chelsea. There will be no restocking. Before final checkout, you will have an opportunity to review the merchandise you put aside; whatever you don't want goes back on to the sales floor. Note that some of the items are marked with a red pen which indicates a flaw somewhere in the piece. Check any of these selections carefully to see if you can live with the imperfection or not, as some are barely noticeable.—Pam Krywy
· Dealfeed: David Yurman [Racked NY]
· Score Up to 70% Off Discounted Gems at the David Yurman Sale [Racked NY]