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Hip-Hop–Loving Fashion Writer Marcus Holmlund's Vintage Den

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New York City has more stores than anyone could physically tackle, but somehow we always keep returning to the usual suspects. To break out of the rut, we've asked some local shopping and fashion gurus to provide their hidden retail gems—those unique stores around our fantastic city that we might not all know about. Cue the Beatles: We're about to get a little help from our friends.

Image via The New World Order

Even if you haven't seen the writing of Marcus Holmlund, you still might know this blogger's unique sense of style. His site, Smoke & Mirrors, bridges the gap between hip-hop music and high fashion, and Holmlund is at the helm of bringing the two closer together. His daily rants showcase everything from The Row handbags to rappers in ready-to-wear—for example, a whimsical sketch of Drake rocking a Haider Ackermann S/S 2011 modern robe. His secret shopping destination? This carefully stocked vintage shop quietly tucked away on Avenue B in the East Village.

A good friend of mine introduced me to The New World Order when she got a job there during our days at Parsons. In my opinion, it is, to this day, by far the best curated vintage designer shop in the city due to the fact that it's owned by stylist Renee Bejil, who has similar taste to mine and has the hookup with many a Parisian fashion house. I got an incredible sheer ruffled button-down from Hedi Slimane's second last season at Dior Homme along with a couple of crazy retro caftans by lesser-known, hard-to-find 70's designers. I suppose the secret's out!
· The New World Order [Official Site]
· Smoke & Mirrors [Official Site]

The New World Order

13 Avenue B, New York, New York 10009

New World Order

13 Avenue B, New York, NY 10009