Luxe-Gifts"> clock menu more-arrow no yes mobile

Filed under:

The Kardashians May Open Another Dash on the Upper East Side

New, 4 comments
Dash storefront via <a href="">Luxe-Gifts</a>
Dash storefront via Luxe-Gifts

Racked is no longer publishing. Thank you to everyone who read our work over the years. The archives will remain available here; for new stories, head over to, where our staff is covering consumer culture for The Goods by Vox. You can also see what we’re up to by signing up here.

Might the Upper East Side be graced with the presence of Dash, the Kardashians' boutique that sells clothes you'd never wear and $10 water bottles? The Post reports overhearing Kourtney (that's the one with the baby) telling a friend while shopping uptown: "Dash is doing so well, we are really looking to expand here." The story also says that she mentioned the new location would be nice and close to the parents of her baby daddy, Scott Disick, who are obviously residents of the neighborhood and must be the reason he's always wearing a sweater around his neck.

A Kardashian rep ambiguously added to the rumor by saying: "They are always looking to expand and always looking at retail spaces in different areas." There's already a Dash store located in Soho, which is still causing some confusion among "shoppers"—mainly, most of them still think that the Kardashians are actually in there, and that the merchandise sold is of their own designs. While tourist-friendly Spring Street makes sense for the store, it's hard to imagine ladies of the Upper East donning the sisters' favorite body-con dresses and ridiculous everything else. (Note: we tried to find some pictures to illustrate our point, however it looks like the Kardashians never bothered to make a website. Instead, there's a Dash Facebook page which is actually just pictures of them.) Does this mean that the Rapture did happen?
· Uptown boutique in Kards [NY Post]
· Who Is Still Waiting Outside the Kardashians’ Soho Boutique After Seven Months? [The Cut]
· Dash Boutique [Facebook]